CFO Advisory

You are never too small to have a CFO.  Regardless of your size, industry, time in business, or desired short term and long term goals, an experienced CFO can help you make the calculated decision. If you’re a seasoned CFO or new to the job, we have been working with CFOs for the last 20 years.  We assist CFOs in numerous ways.  Something as simple as acting as a sounding board to assisting  in the development of corporate metrics that match strategic initiatives to individual goals – our CFO advisory services can help you.  These services have also been provided to clients who are trying to help their corporate controller bridge the gap to becoming the CFO.  To understand the difference between the various financial responsibilities within an organization, we have often communicated that the bookkeeper looks back, while the controller focuses on today and the CFO prepares for the future.  We can help you see tomorrow!

Financial Analysis:

Do you have raw data and are looking for an answer?  We can help.  With close to 20 years of corporate financial analysis experience, we can take multiple data sets and create easily understandable analytics that you can use to run your business. Most companies have the data needed to make informed decisions without the human capital to get the job done.  Let McQuade be that human capital.

Strategic Planning:

Don’t let the term alter your view of what is really happening.  The strategic planning process reviews the organization’s strengths and weaknesses, compares them to the market’s opportunities and threats, works with management to gain an understanding of the individual concerns, and develops a plan to balance each of those elements.  By identifying the gaps between the future and today, McQuade works with senior management on building the bridge, or identifying the bridges needed to save time and money in the evolutionary process.

Corporate Metrics:

The development of internal corporate metrics is essential to any businesses success.  Something as simple as reviewing the sales to estimating ratio over time can provide guidance to key customer acquisition strategies.  While we all can recite some frequently communicated concepts (80/20 rule) – do you really know what your company’s are? Are you comparing the cost of customer acquisition/retention and analyzing marketing and advertising budgetary elements? After doing so, you may change your perspective as to whether or not to increase reorder pricing or decrease customer acquisition targets.  How much time and money are you investing in your customer relationships and are they being spent wisely.